Conceptual packaging that comments on addiction by exploring the traits and symptoms of an addict. Each pack, anxious, depressed, discouraged, irritated, compulsive, and tense is designed to suit its name. For example, compulsive contains a set of cigarettes organized in a compulsive manner with every other cigarette inserted upside down to create a pattern. Another example is depressed not having a cigarette inside its pack. Each pack has a color that expressed its trait and a cigarette that does the same.